The Trash Lab
Shaping a bold, modern identity for Trash Lab—where recycled materials meet high-end design and storytelling.
Shaping a bold, modern identity for Trash Lab—where recycled materials meet high-end design and storytelling.
Branding
Social Media
Photoshoot
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Next Project
The Trash Lab
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Shaping a bold, modern identity for Trash Lab—where recycled materials meet high-end design and storytelling.
Branding
Social Media
Photoshoot
Next
Project
©
Poésy agency
The Trash Lab
Shaping a bold, modern identity for Trash Lab—where recycled materials meet high-end design and storytelling.
Shaping a bold, modern identity for Trash Lab—where recycled materials meet high-end design and storytelling.
Branding
Social Media
Photoshoot
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Next Project
The Trash Lab
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Shaping a bold, modern identity for Trash Lab—where recycled materials meet high-end design and storytelling.
Branding
Social Media
Photoshoot
Next
Project
©
Poésy agency
The Trash Lab
Shaping a bold, modern identity for Trash Lab—where recycled materials meet high-end design and storytelling.
Shaping a bold, modern identity for Trash Lab—where recycled materials meet high-end design and storytelling.
Branding
Social Media
Photoshoot
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Next Project
The Trash Lab
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Challenge
Launch a new brand in the sustainability space without falling into the usual clichés, and craft an identity strong enough to stand in the design and lifestyle landscape.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Solution
We created a complete brand world—logo, visual identity, colors, tone of voice—paired with a product shooting and a social media strategy designed to introduce Trash Lab with clarity, desirability, and purpose.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Result
A coherent, recognizable brand with a distinctive aesthetic, strong engagement at launch, and a visual universe that elevated recycled materials into an object of desire.
Shaping a bold, modern identity for Trash Lab—where recycled materials meet high-end design and storytelling.
Branding
Social Media
Photoshoot
Next
Project
©
Poésy agency